Segmentation: Using Date or Time Parameters

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Inline Manual uses UNIX time format in seconds to pass time/date information in People Tracking such as the Created and Updated field. This means that the higher the value in UNIX time format, the more recent the time or date is.

When using Date or Time as parameters, the rules do not exactly translate to the English language e.g users created less than 30 days ago does not mean they were created within 30 days. The date/day provided will be the reference point of time, and the rule (less than/greater than) will determine the direction. For example:

  • Created LESS THAN 30 days ago will target users that are created from 30 days ago and back (or BEYOND 30 days).
  • Created MORE THAN 30 days ago will target users that are created from 30 days ago up to the present date/time (or WITHIN 30 days).
People
Segment
Parameter
Rule
Time
Date
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